Fashion photography is and has been brought to us to sell and exploit fashion but also the idea of beauty through clothes and the people wearing them.
Context
Techniques
There are many different techniques that were and are still being used.
Photo manipulation is one of the key topics that are discused and up roar over. Manipulation can be anything from changing the body shape, facial features, hair and even colour.
The other side of photo manipulation is that of whats in the picture apart from the model. Backgrounds and surroundings can trick the eye of thousands, and what looks to be real may actually be at the imagination of the photographer. A photographer can add and remove whatever they do and dont want in the pictureand is quite often done.
The overall set up of the picture is a key part of the pictue. Studio setup is important with this sort of photography because in a studio the picture is captured, taken and created is in a controlled enviroment. There is the option of taking this sort of photography outside but then the photographer hasthe challenge of capturing the surrounding at a point where its fits into what they are trying to create.